Project

Digital Innovation: SHOFER – All-in-One Driver’s Solution

Ethio Telecom (White-Label Partnership) Logo

Ethio Telecom (White-Label Partnership)

Ethiopia’s national telecommunications provider and a key driver of the country’s digital transformation and smart city initiatives.

The Challenge

Urban drivers in Ethiopia faced fragmented and inefficient access to essential vehicle-related services, with no unified digital platform to manage parking, auto-care, and related services.

  • 1Lack of a centralized platform for parking and vehicle services
  • 2Inefficient and time-consuming access to auto-care solutions
  • 3Limited transparency in service availability and pricing
  • 4Growing demand for smart, tech-enabled urban mobility solutions

Our Solution

i-Capital Africa Institute, through a white-label partnership with Ethio Telecom, designed and deployed SHOFER—Ethiopia’s first integrated digital platform for drivers.

  • 1Developed a mobile application integrating parking, car wash, auto-care, and insurance services
  • 2Expanded the platform from a smart parking solution to a full urban mobility ecosystem
  • 3Enabled convenience, transparency, and improved user experience for drivers
  • 4Aligned the platform with Ethiopia’s Smart City and digital transformation agenda